Privacy policy
Last Updated: July 30, 2026
This Privacy Policy explains how Floraphy LLC and its affiliates, subsidiaries, and related companies, collectively referred to as “Floraphy,” “we,” “us,” or “our,” collect, use, disclose, and protect personal information when you interact with our websites, online store, products, customer service, social media pages, advertisements, emails, text messages, and other services that link to this Privacy Policy, collectively referred to as the “Services.”
This Privacy Policy also explains the choices and privacy rights that may be available to you.
We may update this Privacy Policy periodically. When changes are made, we will revise the “Last Updated” date at the top of this page. We may also provide additional notice when required by applicable law. We encourage you to review this Privacy Policy regularly.
PERSONAL INFORMATION WE COLLECT
Personal Information You Provide
We may collect personal information that you provide directly to us, including:
• Contact information, such as your first and last name, email address, telephone number, billing address, and shipping address.
• Account information, such as login credentials, account preferences, purchase history, subscription information, and saved settings.
• Order information, such as products purchased, purchase dates, shipping details, delivery information, discounts, returns, refunds, and customer-service history.
• Payment information, such as payment-card information, billing details, and payment preferences. Payment information is generally collected and processed by third-party payment processors. Floraphy may not directly receive or store your complete payment-card number.
• Communications, such as questions, requests, support inquiries, feedback, survey responses, and other information you provide when communicating with us.
• Reviews and user-generated content, such as ratings, testimonials, comments, photographs, and product reviews. Information submitted as part of a public review may be displayed publicly along with information such as your name, initials, rating, or verified-buyer status.
• Marketing preferences, such as whether you have subscribed to receive promotional emails or text messages.
• Promotion and referral information, such as information submitted in connection with giveaways, discounts, loyalty programs, referral programs, surveys, or other promotions.
Unless we specifically request it, please do not provide sensitive personal information, such as medical records, government identification numbers, biometric information, precise location information, information about racial or ethnic origin, political opinions, religious beliefs, sexual orientation, criminal history, or trade-union membership.
Personal Information We Receive From Third Parties
We may receive personal information from third parties that help us operate and promote our business, including:
• Ecommerce and website-hosting platforms.
• Payment processors.
• Shipping and fulfillment providers.
• Customer-service providers.
• Marketing and advertising partners.
• Analytics providers.
• Social media platforms.
• Fraud-prevention and security providers.
• Referral and promotional partners.
• Publicly available sources and data providers.
When you interact with Floraphy through a third-party website, application, or social media platform, the information we receive may depend on your privacy settings and the third party’s privacy practices.
Referrals
You may have the ability to refer another person to Floraphy. Please do not provide another person’s contact information unless you have their permission to do so.
Personal Information Collected Automatically
When you interact with the Services, we and our service providers may automatically collect information about your device and activity, including:
• Your IP address.
• Browser type and version.
• Operating system.
• Device type and device identifiers.
• Language and regional settings.
• Approximate location based on your IP address.
• Pages and products viewed.
• Searches performed.
• Links clicked.
• Shopping-cart activity.
• Referring websites.
• Access dates and times.
• Session duration.
• Interactions with our emails, advertisements, and website.
• Information about whether an advertisement or marketing message resulted in a visit, purchase, or other action.
We may collect this information through cookies, pixels, web beacons, local storage, software development kits, chat technologies, session-replay technologies, and similar tools.
Session-replay technologies may record information about how visitors interact with our website, such as clicks, scrolling, mouse movements, form interactions, and navigation activity. We may use this information to identify technical issues, improve usability, prevent fraud, and understand how visitors use the Services.
HOW WE USE PERSONAL INFORMATION
We may use personal information for the following purposes:
Providing the Services
We may use personal information to:
• Process and fulfill orders.
• Manage product subscriptions.
• Arrange shipping and delivery.
• Process returns and refunds.
• Maintain customer accounts.
• Provide customer service.
• Respond to questions and requests.
• Send order confirmations and delivery updates.
• Communicate important account, security, or transaction information.
• Display customer reviews and other content.
Personalization and Improvement
We may use personal information to:
• Personalize your experience.
• Remember your preferences.
• Recommend products.
• Understand how customers use our Services.
• Improve website performance and usability.
• Troubleshoot technical problems.
• Develop new products, features, and services.
• Conduct internal research and analytics.
We may create aggregated, anonymous, or de-identified information that cannot reasonably be used to identify you. We may use and disclose this information for lawful business purposes.
Marketing
We may use personal information to send promotional communications about Floraphy products, offers, discounts, product launches, surveys, and other updates where permitted by law.
You may unsubscribe from promotional communications as described in the “Your Choices” section below.
Text Messages
If you provide consent, we may send text messages relating to promotions, order updates, subscription reminders, abandoned shopping carts, or other Floraphy communications.
Message frequency may vary. Message and data rates may apply.
Advertising and Analytics
We may use personal information to:
• Deliver and personalize advertisements.
• Measure advertising performance.
• Create advertising audiences.
• Understand whether advertisements lead to purchases or other actions.
• Display advertisements to people who may be interested in Floraphy.
• Analyze customer trends and website traffic.
Our advertising and analytics partners may use cookies and similar technologies to collect information about your activity across different websites, applications, and services.
Security and Fraud Prevention
We may use personal information to:
• Protect our website, customers, and business.
• Detect and prevent fraud.
• Investigate suspicious activity.
• Prevent unauthorized transactions.
• Maintain the security and integrity of our systems.
• Enforce our terms, policies, and agreements.
• Protect our legal rights and the rights of others.
Legal Compliance
We may use personal information to comply with applicable laws, regulations, court orders, subpoenas, government requests, tax requirements, and other legal obligations.
With Your Consent
We may use personal information for other purposes disclosed when the information is collected or with your consent.
ARTIFICIAL INTELLIGENCE
We may use artificial-intelligence tools to support customer service, analytics, personalization, fraud prevention, content organization, and other business functions.
When you interact with an AI-enabled feature, information you submit may be processed to provide the requested response or functionality.
AI-enabled customer-service tools are not intended to provide medical advice, diagnosis, or treatment recommendations.
HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose personal information to the following categories of recipients:
Related Companies
We may disclose information to our affiliates, subsidiaries, parent companies, and other businesses under common ownership or control.
Service Providers
We may disclose information to companies that perform services on our behalf, including providers of:
• Website hosting.
• Ecommerce services.
• Payment processing.
• Shipping and fulfillment.
• Customer support.
• Email delivery.
• Text-message delivery.
• Subscription management.
• Advertising.
• Analytics.
• Fraud prevention.
• Information security.
• Cloud storage.
• Accounting.
• Legal and professional services.
These service providers may only use personal information as permitted by their agreements with us and applicable law.
Advertising and Analytics Partners
We may disclose device information, online activity, purchase information, contact information, or similar information to advertising and analytics partners for advertising, measurement, attribution, and audience-building purposes.
Certain privacy laws may define some of these disclosures as a “sale,” “sharing,” or use for targeted advertising, even when no money is exchanged.
Professional Advisers
We may disclose information to lawyers, accountants, auditors, insurers, consultants, financial advisers, and other professional advisers.
Legal Authorities
We may disclose information to courts, regulators, government agencies, law-enforcement authorities, or other parties when we believe disclosure is required or permitted by law.
Business Transactions
We may disclose information in connection with a merger, acquisition, investment, financing, reorganization, bankruptcy, sale of assets, or similar business transaction.
With Your Direction or Consent
We may disclose information to other parties when you direct us to do so or provide your consent.
We do not disclose mobile opt-in information or text-message consent to third parties for their own marketing purposes. We may disclose this information to service providers that help us operate our text-message program.
COOKIES AND SIMILAR TECHNOLOGIES
We may use cookies and similar technologies to:
• Keep the website functioning.
• Remember your preferences.
• Maintain your shopping cart.
• Process transactions.
• Understand website usage.
• Improve performance.
• Prevent fraud.
• Measure advertising.
• Provide personalized content and advertisements.
Most browsers allow you to block or delete cookies through their settings. Blocking certain cookies may prevent parts of the Services from functioning correctly.
Where available, you may also use our cookie-preference or privacy-choice tools to manage non-essential cookies.
INTEREST-BASED ADVERTISING
We may work with advertising platforms and social media companies that use information about your online activity to display advertisements that may be relevant to you.
You may be able to limit interest-based advertising through:
• Your browser’s cookie settings.
• Your mobile device’s advertising settings.
• Privacy controls provided by advertising platforms.
• Industry advertising opt-out programs.
Opting out of interest-based advertising does not eliminate advertisements. It may make the advertisements you see less relevant.
Where required by applicable law, we may recognize valid browser-based opt-out preference signals, such as Global Privacy Control.
YOUR COMMUNICATION CHOICES
Marketing Emails
You may unsubscribe from promotional emails by clicking the “unsubscribe” link included in the email or by contacting us at hi@floraphylabs.com.
Even after unsubscribing, you may continue to receive non-promotional communications relating to your orders, account, subscriptions, customer-service requests, or other transactions.
Text Messages
You may opt out of promotional text messages by replying STOP.
You may receive a final confirmation message after opting out. Opting out of promotional texts may not prevent us from sending certain non-promotional messages where permitted by law.
DATA RETENTION
We retain personal information for as long as reasonably necessary to:
• Provide the Services.
• Complete transactions.
• Maintain business and tax records.
• Manage subscriptions.
• Resolve disputes.
• Prevent fraud.
• Comply with legal obligations.
• Enforce our agreements.
• Protect our legal rights.
Retention periods may vary depending on the type of information, why it was collected, and applicable legal requirements.
We may retain aggregated, anonymous, or de-identified information for longer periods.
SECURITY
We use reasonable administrative, organizational, technical, and physical safeguards designed to protect personal information.
However, no internet transmission or electronic-storage system is completely secure. We cannot guarantee that personal information will never be accessed, used, altered, or disclosed without authorization.
Businesses should accurately describe and follow their privacy and data-security practices because the Federal Trade Commission may take action against companies that make misleading privacy promises or fail to maintain appropriate safeguards. (ftc.gov)
INTERNATIONAL DATA TRANSFERS
Floraphy and our service providers may process personal information in the United States, Canada, and other countries.
Privacy laws in those countries may differ from the laws where you live. Where required, we use appropriate legal safeguards for international transfers of personal information.
YOUR PRIVACY RIGHTS
Depending on where you live, you may have the right to:
• Request access to personal information we maintain about you.
• Request correction of inaccurate information.
• Request deletion of certain personal information.
• Request a portable copy of certain information.
• Withdraw consent where processing is based on consent.
• Object to or restrict certain processing.
• Opt out of certain sales, sharing, targeted advertising, or profiling.
• Obtain information about how we collect, use, and disclose personal information.
• Appeal a decision regarding a privacy request where applicable.
To submit a privacy request, contact:
Use the subject line “Privacy Request” and describe the request you would like to make.
We may ask for additional information to verify your identity. You may also use an authorized agent where permitted by applicable law.
We will not discriminate against you for exercising an applicable privacy right.
CALIFORNIA PRIVACY RIGHTS
If the California Consumer Privacy Act, as amended, applies to Floraphy’s handling of your personal information, California residents may have rights that include:
• The right to know what personal information is collected, used, disclosed, sold, or shared.
• The right to request access to specific personal information.
• The right to request deletion.
• The right to request correction.
• The right to opt out of the sale or sharing of personal information.
• The right to limit certain uses and disclosures of sensitive personal information.
• The right not to receive discriminatory treatment for exercising privacy rights.
These rights are subject to applicable exceptions and verification requirements. California’s official guidance confirms that businesses subject to the CCPA must provide required privacy notices and respond to qualifying consumer requests. (California Attorney General)
Depending on how Floraphy’s advertising and analytics technologies are configured, certain disclosures may be considered “sharing” for cross-context behavioral advertising.
California residents may submit a request by contacting hi@floraphylabs.com with the subject line “California Privacy Request.”
Where required, we will also process valid Global Privacy Control signals sent through your browser.
CALIFORNIA SHINE THE LIGHT NOTICE
California residents may request certain information regarding the disclosure of personal information to third parties for their own direct-marketing purposes.
To submit a request, contact hi@floraphylabs.com with the subject line “Shine the Light Request.”
NEVADA PRIVACY RIGHTS
Nevada residents may have the right to opt out of certain covered sales of personal information.
To submit a request, contact hi@floraphylabs.com with the subject line “Nevada Opt-Out Request.”
OTHER U.S. STATE PRIVACY RIGHTS
Residents of certain U.S. states may have additional rights regarding access, correction, deletion, portability, targeted advertising, profiling, or the sale of personal information.
To submit a request, contact hi@floraphylabs.com with the subject line “State Privacy Request” and identify the state in which you reside.
If we deny your request, you may have the right to appeal the decision by replying to our response and stating that you wish to appeal.
CANADIAN PRIVACY RIGHTS
Canadian residents may have rights to request access to or correction of personal information and to withdraw consent to certain collection, use, or disclosure, subject to legal and contractual restrictions.
Canada’s federal private-sector privacy framework generally applies to organizations that collect, use, or disclose personal information during commercial activities and emphasizes accountability, appropriate purposes, meaningful consent, safeguards, access, and correction. (priv.gc.ca)
To exercise a Canadian privacy right or submit a privacy complaint, contact hi@floraphylabs.com with the subject line “Canadian Privacy Request.”
Withdrawing consent may affect our ability to provide certain products or Services.
CHILDREN’S PRIVACY
The Services are not intended for individuals under 18 years of age.
We do not knowingly collect personal information online from children under 13. If you believe that a child has provided personal information to us, please contact hi@floraphylabs.com so that we can investigate and take appropriate action.
THIRD-PARTY WEBSITES AND SERVICES
The Services may contain links to websites, applications, and services operated by third parties.
Floraphy does not control and is not responsible for the privacy, security, or content practices of those third parties.
We encourage you to review the privacy policy of every third-party website or service you use.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, products, Services, or legal obligations.
When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.
Your continued use of the Services after an updated Privacy Policy is posted constitutes acknowledgment of the updated policy to the extent permitted by law.
CONTACT US
Questions, concerns, complaints, and privacy requests may be directed to:
Floraphy LLC
Email: hi@floraphylabs.com